What Wood You Do – the LIVE final

Global forest innovation competition is being decided 24 September

The What wood you do competition was launched in March to find new solutions that accelerate the transition to a fossil-free society. After more than 50 entries from 10 countries, six finalists have been selected from with ideas ranging from new uses for cellulose to high-tech drone solutions. Read more about the innovations below.

On September 24, the six forest innovations compete for €25,000 and the opportunity to realize their climate-smart business concept. Due to COVID-19 restrictions, the final of the ”What wood you do?” innovation competition will now have limited be broadcast live online: https://whatwoodyoudo.eu/thefinal

At the final, the contestants pitch their ideas to the jury, which consists of industry experts representing Paper Province, Gunnar Sundblad Foundation, Business Värmland, Stora Enso and Sveaskog. Watching live online, you’ll see the finalists pitch their forest solutions to accelerate the transition to a fossil-free society. You’ll be able to send in questions, take part in live surveys, and interview the contestants before watching the winner announcement and prize ceremony.

While the finalists are honing their competition pitches, please save the date of September 24th. If you want to participate remotely, you will find the live feed at whatwoodyoudo.eu/thefinal. It is also possible to book individual interviews with the finalists and jury during the day, either on site or online via Zoom.

To book an appointment, get in touch you to a.aman@paperprovince.com.

WHEN: 24 September at 13.00 – 17.00 CET, with a 45-minute break between 15.15 and 16.00 for jury deliberation.

WHERE: Värmland Museum in Karlstad or online via whatwoodyoudo.eu/thefinal

CONTACT: Julian Reisz, innovation manager and final moderator julian@reiszandshine.com, +46731035818

The entries that compete in the final are:

Biosorb: A cellulose-based technology that absorbs fat, bacteria and oil from air and water

Wood Tube: Patented paper studs that can replace steel studs in interior walls – save money, reduces emissions and improves the working environment for carpenters.

FineCell: New technology for producing nanocellulose in the form of a dry powder – easier to integrate and use in packaging and other industries.

Nordluft: A drone-based distribution system for forestry and agriculture, which combines high-capacity drones, a ground truck and AI-powered control system.

Arboair: A forest scanning technology with 4K cameras and color shift analysis to detect infected or stressed trees.

Silvibio: A new bio-based seed coating, which provides a source of moisture and long-lasting nutrition to increase plant germination rate of up to 40 percent in dry conditions.

Read more about the competition and the finalists on whatwoodyoudo.eu